Motorola teases Moto X 'first smartphone you can design yourself'
motorola moto x

Ad Age has revealed this advertisement for the Moto X smartphone which says it will be designed and built in the US and be the "the first smartphone you can design yourself," whatever that actually means is unknown but it must be some sort of design or hardware customisation. With the design of the ad we can't help thinking that Motorola is poking fun at Apple's latest "Designed in California" campaign.

Motorola says the phone is coming soon, so we may finally see what Google has doing with the company for the past year.

UPDATE: Image of back covers leaked